Plantastic App Designed on XD
Category: Portfolio
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Penguin Bubble Bath
GRAF151 – P1-QUADRADIUS LOGO
Project Brief – Quadradius Logo
Initially, for this Quadradius Logo Project, I chose two animals and created two company profiles and products.
The first one is for a Carbonated Water Drink.
- Company: Blue Soda
- Tagline: Drink Up!
- Mascot: Fish
- Associated with the Fish Mascot: Ocean, Water, Blue Color, Sea
The 2nd one is for a Bath Bomb Product
- Company: Penguin Bubble Bath
- Tagline: Refreshingly Cool and Bubbly
- Mascot: Penguin
- Associated with the Penguin Mascot: Penguins love to swim, Cool, Refreshing Bath
Process:
Digital Chosen Logo: Penguin
Hero Logo Penguin Bubble Bath Mock-Ups
Stationary Mock-Up 
Tote Bag: Here is a sample of the logo being used in a tote bag which can be given for free to the loyal customers of Penguin Bubble Bath! 
T-Shirt MockUp 
The Quadradius Logo Project was very fun to do. At first, I thought that creating a Quadradius logo can be very limiting as we are only allowed to use certain shapes. Sometimes when you are limited, it also makes you think outside the box. I had to use 3 colours for the penguin logo to make it more recognizable. I was very pleased with the final output.
The peer feedback about adding bubbles was very helpful as well. So I incorporated it in my final design.
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Camper’s Golden Lager
Target Market
Camper’s Golden Beer will highly be appealing to Millennials.
Mostly Male who are 25 to 40 years old with high education and who live in urbanized
cities like Toronto, Canada. They are earning from middle to high range income.
During weekends, they want to take a break from their busy lives and go do outdoor
adventures with their friends.
Camping is a popular activity during weekends, it’s the perfect way to stay active, bond
with friends, and connect with nature.
During a relaxing and fun night, they can easily grab an iced cold beer in their bucket
and enjoy it with friends.
Final Design – Dieline
Mock-Ups
